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Web Design and Online Marketing Combined for Online Business Success

Have you ever thought about becoming the next internet millionaire? Or maybe you’d just like to be in control of your life supporting yourself financially entirely online? In this day and age where technology is king, many people from all around the world share your dream. Sadly, for most people a dream is all it ever amounts to. Most people don’t ever pursue their dream of working for themselves online.

They are too afraid to leave the security of their 9 to 5 jobs. Of the few who aren’t afraid to go after their dream, many people dabble and simply give up. Some find a small amount of success, but not nearly enough to live off of. But for a precious few, the very few who do what it takes and who have the guts and the drive to achieve their goals, their dream of being an internet millionaire is realized.

Before you read any further, you have to ask yourself a simple question. Which type of person are you? To be successful online, you don’t have to be a computer whiz, genius, or young pup. Most kids who grew up with a computer since childhood give up on making money online very quickly. No, you don’t need extreme smarts or youth to achieve online success you simply need two things: the knowledge and tools required for successful internet marking, and the determination to succeed.

A solid understanding of internet marketing and web design will help you go far in your online money-making goal. It also doesn’t hurt to have a good idea of what’s trending online and what has been successful in the past and what is currently successful.
Here are some tips to transform your life and help you achieve your online success.

Web designs convert

When considering your web design, think of it from a visitor’s point of view. What catches the eye when the page loads? Where are you directing them to go? Is the product you’re selling or the file you want them to download easy to access? Is what you want them to do, the conversion, easy to do? Whatever your conversion goal is, you must have it in mind while you design your website. Here are some elements of design that will help you with your conversion rates:

1- Make it easy to get to the page where your conversion will take place. The fewer the clicks, the fewer the page hops, the smaller the effort for your customer to buy, the better.
2- Be very clear and upfront with your customers. Tell them what you have, what you do, and what a great value you are offering them.
3- Don’t be afraid to tell your potential customers that you are in fact targeting them, and that you can help with their dilemmas.
4- Get rid of the junk! If it’s on your website and it only distracts prospective buyers from what your site is really all about, and takes away from what it is that you do, it will not be doing you any favors.

With Internet Marketing, it’s all about driving traffic

One of the single most important elements involved in online success is internet marketing. Internet marketing is, simply put, the ability to move traffic to your website. You could have the best, most well laid out web site on the market, but if you have no one coming to it, it simply won’t matter. Getting traffic to your website can be done in a variety of ways. You can choose to pay for traffic, or get traffic through un-paid methods.

Either way, some easy ways to get traffic to your site are blog and article marketing, PPC (pay per click) campaigns, email and offline advertising (such as newspapers, television commercials, so on). Be creative! There are many ways to get traffic to your site, and they are in no way limited to the few mentioned above. These are just a baseline to get you started. As long as you are diligent and follow these few tips, you will have all you need to be a huge online success!


Bogdan is the founder of Top Design Magazine. You can find him in Bucharest-Romania so next time you want to drink a beer there and talk about web and stuff, give him a message.