Technology is the mother of our modern evolution and we should be grateful because the quality of our life has increased a lot in the last 50 years thanks to it. Now if I look back in the past I’m wondering how did they managed to do so much awesome things with those rudimentary tools. I mean check out the computers used in the Moon landing. They were less powerful than your smartphone.

Anyway, technology is cool but we are on a design blog so we are not here to talk about its evolution but rather about the way it was promoted. To be more explicit, about advertising. Back in the golden days of tech advertising they used to make very detailed commercials, forgetting about the teasing strategy. I mean take a look at the first one from the list and you will see what I mean.

So, without an other introduction, here’s a list of 20 sweet ads from the golden time of technology. I hope you like them as much as I do.

Tandy – Radio Shack

Amstrad Fidelity Audio Range

980 ATARI 400 and 800 Computer

AT&T Phone Center ad

Sharp Television

Kodak Instamatic 104 Camera & Film

Advert for Western Electric

15MB HDD

Apple

CompuServe

Hewlett Packard 9000

Microsoft

Coming to a Phone Near You

Osborne

Radio Shack

Victor PC

Sony TV Advertisement

Technics

Atari

Computer Hard Disk Ad