in Design / Development

AMP Magento Module. New Standard for eCommerce Industry Online

With the rise of different animation effects, GIFs, graphics, scrolling effects, and more, it’s undeniable fact that the web design technologies of today immensely evolved & continue to get better.

However, it’s not enough just have a ‘pretty’ website today. Today it’s vital to increase brand recognition, improve brand loyalty, convert customers, grow inbound traffic to your website, provide richer customer experiences, and much more. But if your ‘pretty’ website loads heavily you just can’t reach these goals. If the overall mission of your website is not understood by prospects in less than 3 seconds, they are gone for good, never to return. That’s the fact.

Why Page Load Speed Matters?

Today your website is a way to your better business, to new customers, to your financial freedom. With a fast-loading website, you’re your own boss while making money. It’s the human being to like having control of the environment. If your website loads fast, a visitor gets the perspective of having more control over your website. As a result, you get happier & less frustrated visitors. That’s the goal.

eCommerce websites are major examples when large, high-quality images come at the sacrifice of page load speed. Also, it’s not a secret that prospects like big, beautiful images, but they also want a fast and responsive site that interacts immediately. On top of that, with the rise of different mobile devices, mobile users experienced problems as they load websites. That’s why today it’s vital to have a fast-loading website that can deliver your site’s content to mobile users faster & more efficiently.

Great news for Magento store owners, the Accelerated Mobile Pages is the new solution that can help speed up the performance of mobile web, load website quickly & display it properly. Simply put, AMP is the next big thing that is coming to the eCommerce world. With AMP, each design element of your site be it the text, photos, or ads, loads independently one after another.

First originally geared for media publishers and blogs, but the technology started to spread. This came as a no surprise. Today Zemez team developed the AMP module compatible with Magento 2.2. You can hardly find consumers who don’t want web pages to load fast on mobile devices. Especially when it comes to inpatient consumers on shopping sites. Let’s say, AMP is a key ingredient for engagement.

Magento 2.2 Accelerated Mobile Pages Module

AMP represents a stripped down form of HTML code which can boost the performance by getting rid of all the elements which tend to cause a slower website speed on mobile devices. The AMP pages consist of HTML, JavaScript & cache libraries that can accelerate the load speed for mobile pages. Most of all, the driving idea behind AMP is that the page should load only the most important components.

With this in mind, the AMP module developed by Zemez team aims to speed up your Magento store to make it as user-friendly as possible & rank it higher in the organic search results. With this AMP module, you get unique UI and UX design concepts for the most important pages of your Magento store like Category Pages, & Product Pages.

As a result, your pages will be immediately loaded with the most important content, such as the text, product information, images, & widgets. Thus, a visitor finds all the essential information he/she is on the lookout for. Besides, you can view those AMP pages directly on mobile or tablet browser in 2 seconds or less. Sounds great, right? What’s the catch?

What are the Benefits of the AMP Module for Magento 2.2?

To begin with, the single greatest benefit that you can get from the AMP module for your Magento store is the incredible increase in page loading speed. Thus, this ensures that your e-store has a lesser chance of potentially losing revenue. That’s great, isn’t it? Moreover, with the AMP module, it’s highly likely that your Magento store will be rewarded with higher rankings than slower and unresponsive sites. On top of that, the clear AMP symbol naturally draws the user attention, & your content on the Google carousel can get a significant boost in traffic. Simply put, the AMP module has the potential to make your visitors happy.

As a serious business owner, you must actively seek out opportunities to stay abreast of what’s happening in your industry. And the AMP module can be just the thing for your Magento store to help improve its performance & bring in more visitors.

Some Real Facts

When still in doubt, just have some real results of implementing AMP technology in the eCommerce industry. Here you are:

Look on the result of the leading French organic retailer Greenweez got after converting mobile pages to AMP:

The result of

For hospitality site with AMP pages, Milestone reached:

How to Get Started with the AMP Module?

To get started with the AMP module is as simple as that. Everything you need to do is to download the AMP theme & install the new Magento 2 template together with the AMP module. And voila your Magento store supports AMP & performs incredibly fast. You, & your bottom line, will be glad you did.

Take a look at several Magento themes ready with AMP.

Magetique – The Most Comprehensive Multipurpose Magento 2 Theme

Magetique – The Most Comprehensive Multipurpose Magento 2 Theme

Details | Demo

This innovative solution comes with 5 topic layouts, a set of incredible features, over 20 extensions, & multiple variations of page layout.

Fashion/ash – Clean Fashion Boutique Magento 2 Theme

Fashion/ash – Clean Fashion Boutique Magento 2 Theme

Details | Demo

Available at TemplateMonster. Com, this elegant & stylish Magento 2 theme will be shipped with the AMP module in the middle of January.

Trendy – AMPP Fashion Store Magento 2 Theme

With Trendy, you get modern UX & UI concepts at the front-end side, powerful admin panel, and the latest back-end technologies. Help your Magento store rank higher in google search results. The theme is available at ThemeForest marketplace.

Besides, you can find more popular Magento themes here:

  • Mobillaso – Mobile Store Responsive Magento Theme.
  • – Tools & Equipment Magento Theme.
  • Jewelrix – Jewelry Store Magento 2 Theme.
  • F2 – Fashion Boutique Magento 2 Theme.

Do you have any questions regarded the AMP module for your Magento store? Contact to learn how to install the new theme without losing your store content. Focus on making a better version of your Magento 2 site for your visitors.

Helen Miller

Helen Miller is a freelance author who is always inspired to write on web-design and web-development up-to-date subjects. Helen has a great interest in IT sphere and always has fresh ideas to share. She also cooperates with If you want to be aware of the latest tendencies in web-design follow her on Facebook, Twitter, and Linkedin.